HEY, WHAT’S THE BIG IDEA? (read time 1:37)
Looking for partners or investors for your new start-up or current showbiz venture? Make sure your idea is a BIG one. And then, just when you think it’s big enough, shove that great idea into the swimming pool of impossibility. During these exciting digital days, when the word “innovation” is on the tongue-tips of every venture capitalist on the street, it’s much easier to woo the interests of new partners, team members, big players and investors when you have an impossible vision, as opposed to just a good idea. There are thousands of good ideas, however there are too few impossible visions.
So long as that unimaginable vision is romantically worthwhile and fantastically impossible, I would argue that big players would be less likely to concern themselves with the smaller details and pride themselves in the possibility of being part of something huge—an impossible worthwhile project that could make a significant difference in the future well-being of the audience it serves.
|Posted By Marcia M.|
| Start again? |
Unfortunately I would have to give up being "right" about my project just the way it is, in order to transform it into a huge vision. I think simplicity has its place too.
|Posted By Rick Rice|
| Make it Bigger! |
The CEO of our company just came into my office with a print out of this blog. He said "this is exactly what I'm talking about!" he was referring to a conversation we had yesterday about expanding our current music division. I now get it, and I'm now excited about taking this project to the next level. Sometimes all it takes is a little nudge from an outside source.