Todays Forecast (0:15)
When I was climbing the ladder, a five-year plan was important. It was drilled into my brain that smart entrepreneurs make long term plans. Now that I’ve put the ladder in the garage, I find that unless you’re beholden to shareholders, long-term plans are an illusion—at best a guess. And given the blinding speed at which our creative industry is changing, I place minimum value on future forecasting, and maximum attention on today’s forecast—what I’m rigorously committed to achieving today, or this week, or this month, or this quarter.
|Posted By Kingvegas|
| 5 year plan |
I can see having generalized goals that reach out that far but unless you're building a bridge or skyscrapers or attempting some great engineering feat I would think that shorter-term plans would make more sense. I suppose that it depends on the nature of the industry that you're in. As creatives our works are often created, released and promoted in cycles of days, weeks and months as opposed to years. I would say that the "single-driven culture" has certainly magnified how quickly things can progress from creation to promotion. It is *possible* to produce, release and promote new material *daily* though of course the overall quality of work suffers. It is most definitely a new age for creative people...
|Posted By Matt Pierce|
| Plan for the Present |
Every semester in college we had to come up with a new 5-year plan. What a waste! I now own three successful entertainment companies and I never once had a 5-year plan. Touché Michael, for shining a light on the present moment.
|Posted By Pamela Myers|
| Future Plans |
90 days is about as far out as I will plan.
|Posted By Bonnie McMann|
| Destiny is your choosing |
Yes indeed, Mr. Weather Man, our present choices determine our future destiny.