It was drilled into my brain at a young age that smart entrepreneurs make long term plans. Now that I’ve dumped that myth into my digital trashcan, I’ve learned that unless you’re beholden to shareholders or investors, long-term plans are an illusion. A best guess. And given the blinding speed at which our creative industry is changing, I place little value on guessing the future and plenty of focus on what I’m rigorously committed to achieving today, or this week, or this month. For me, this simple strategy makes it much easier to track progress and achieve results quicker.

Important because planning too far in the future fuels our resistance to change, keeps us at a dangerous distance from our destination and supports the excuse that we still have plenty of time to reach our goal.

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