Keep Your Boots Muddy

Rally your team, alert your band mates and summon your board members! If you’re in this for the long haul you must keep re-writing, re-recording, re-inventing and improving your art, products and services. Even though many artists & entrepreneurs are doing some “great” work these days, it’s the “extraordinary” work that’s getting the attention and making the big bucks. This should not be new news to you. Your fans, your followers and your customers are now demanding superior products, outrageous service and tear-jerking, sidesplitting, jaw-dropping entertainment. And if you don’t give it to them, they have the entire world in the palm of their hands where they CAN find it. If you expect your tribe to spend their (limited) time spreading the word about you, then go the extra mile, step up your game and give them outrageous & extraordinary work! This is not the time to hold back—it’s the time to get busy, get sweaty, jump in the mud and get filthy, grimy dirt under your fingernails. These are the days of the crazy artist and the fearless entrepreneur. And if what I’m saying is resonating with you then this is YOUR time! No kidding! This is YOUR time! Don’t waste it. Make something extraordinary happen!