Today, there’s an excessive selection of software, hardware and mobile apps to help promote your business, market your music, advance your art, and distribute your products & services. However, procrastination usually stands in the way of utilizing those most-important tools—fostering a strong resistance to do the necessary research and go through the mandatory time-crunching learning curve. The most common excuse that A&E’s use to “weasel & whine” their way out of doing the left-brained work: “You don’t understand, I’m just not good at the “tech” part.”

Obviously, it’s in your best interest to at least do the research.


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